"There are diamond rings, and then there are rings made of diamond." Robb Report features the (RED) diamond ring created by Diamond Foundry falling into the latter category and designed by Apple’s Chief Design Officer Sir Jony Ive, award-winning industrial designer Marc Newsom. The (RED) diamond ring will be auctioned at Sotheby’s third (Red) Auction in Miami on December 5, with proceeds going to the fight against AIDs.

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