We are thrilled to announce the launch of our latest collaboration with two designers, from the east and west coast, that were handpicked for their talent and innovative designs. With a focus on empowering female entrepreneurs, the partnership is with Los Angeles based Grace Lee and New York-based Shahla Karimi.
Grace Lee’s collection focuses on incorporating diamonds into everyday wear in classic and modern ways. "Just like my core Grace Lee collection pieces I want to design jewelry that is wearable. With the DF Collaboration, I wanted to make diamonds more wearable beyond just a ring or earrings. The Diamond Straight Pins are the perfect example of how we can add more diamonds to our every day by using it as a brooch, scarf pin, or a tie pin."
Shahla Karimi’s collections typically focus on bridal but for this collaboration she wanted to expand and make her pieces something women would wear for their special day and for every moment thereafter. The bridal collection draws inspiration from the decadence of the roaring 20’s, made anew by fashioning the deco silhouettes into minimal designs better fit for today. “I wanted to design a bridal line that extended beyond just one special day with rings and adornments that live between nostalgic and forward, pieces that look great with a wedding gown or a black leather jacket.” -Shahla Karimi
The two collections feature unique diamond cuts that were custom made for the two designers. This includes:
- The Delphine, a rose cut cushion
- The Trilliant, a triangle shaped diamond with three equal sides that bow out, faceted for fiery brilliance
- The Long Hexagon, an elongated hexagon shape with step faceting
These partnerships are reflective of Diamond Foundry’s goal of creating new collaborations to create exciting and novel designs for consumers who are looking for sustainable and ethical diamonds.
Grace Lee states, "I am a huge proponent of Diamond Foundry and what they stand for. DF provides us with a truly conflict-free diamond option and the company stands behind the quality. When I have the opportunity to show clients a DF Diamond in person they are blown away."
“Early on, we committed to creating future heirlooms that were made with a social conscious in the US. Aside from Diamond Foundry having gorgeous stones and unrivaled cuts that we can offer to our customers at a fair price, we wanted to work with a company who aligned with both our eco standards and desire to keep manufacturing stateside,” says Shahla Karimi.
ABOUT GRACE LEE:
Frustrated with the lack of well-designed fine jewelry for everyday Grace Lee created her eponymous collection in 2008. She designs every piece of the collection and is intimately involved with custom commissions.
The line is founded on the idea that fine jewelry should not be treasured in a jewelry box but should be enjoyed everyday. All of the pieces in the collection are designed to stack and layer together. Each piece is meticulously produced in Los Angeles, California.
“I am inspired by the amazing women around me. I design jewelry that fits the way women move and live. I design everyday fine jewelry to treasure for generations.”
ABOUT SHAHLA KARIMI:
Shahla’s ascendant career in product strategy, merchandising, and e-commerce spanned nearly a decade and included some of the world’s leading brands and campaigns. She produced multiple apparel collections for Vogue and the CFDA with over 50 top fashion designers (including DVF, Marc Jacobs, Tory Burch and Eddie Borgo). She also served as the Director of Merchandising for President Obama’s re-election campaign and started the merchandise licensing program at Warner Music Group.
The brand officially launched in S/S 15 and has already adorned the hands and ears of Vanessa Hudgens, Ashley Graham, Rebecca Hall, Lena Dunham, Carrie Underwood, Alexa Chung, Olivia Palermo, and Gigi Hadid and has been featured in over fifty publications including Elle, Harper’s Bazaar, Teen Vogue, Wallpaper, W, The Coveteur, InStyle, WWD, Rachel Zoe, and NY Magazine and has been on the cover of Nylon, Women’s Health and Self. The line is sold in Bloomingdales, over twenty specialty boutiques internationally and, as of this winter, Moda Operandi.